Emerging Trendes in Branded Merch Madness 2025
Emerging Trends in Branded Merch Madness for 2025
April 1, 2025

Beyond First Impressions: How Summit Crafts Employee Onboarding Kits That Inspire Loyalty from Day One

When it comes to new hires, the first impression has higher stakes than you think. Adding a new team member might seem like the hard part, but retaining that talent is the bigger challenge. A thoughtful onboarding experience can make all the difference, and it’s not as hard as  it seems. At Summit, we believe that this is the first step in a long employee journey, and a hand cramp from signing HR paperwork shouldn’t be your starting point. We like that first experience to be a carefully crafted showcase of your company’s mission, vision, and values that generates a sense of pride and motivation from day one. This is an opportunity for your company’s culture and personality to shine and set the tone for what this employee can expect throughout their entire employee journey.

The High Cost of Poor Onboarding for New Staff

High Cost Of Onboarding Employees

According to the Society for Human Resource Management (SHRM), the cost of replacing an employee can reach up to three to four times their salary. Furthermore, research shows that nearly 20% of turnover happens within the first 45 days. A strong onboarding experience can improve retention by 82% and productivity by over 70%. Investing in meaningful onboarding isn’t just a best practice, it’s smart business.

More Than a Gift Kit: A Storytelling Experience

Anyone can slap a logo on a mug and notebook and throw them into a box. Our kits are an experience designed to introduce new hires to your company’s history, culture, and future. We do a deep dive on your company then combine custom merchandise, personalized touches (sometimes inside jokes), and thoughtful presentation that creates a sense of immediate belonging. These are not just gifts, these are a piece of a carefully curated message that says “You’re part of something special.”

Personalized and Customized to Your Organization

Personalized and Customized Gift Kits for Employees

No two companies are the same, and neither are our kits. We collaborate closely with you to infuse your narrative and brand guidelines into every element. From incorporating insider knowledge and traditions, to weaving humor or sarcasm that only your team would understand, we make sure this experience feels genuine.

Mission, Vision, and Values on Full Display

Mission Vision Values on Full Display

Employees want to feel connected. Our kits are designed to make sure that your mission, vision, and values are front and center AND that they aren’t just fluff. This is an opportunity to display your timeline, your milestones, tell stories, and make references in your unique voice. Our job is to pull that out of you in a way that’s both personal and powerful and inject it into this first employee experience.

Branded Merchandise with Meaning

We believe in merchandise with meaning. Every item in our gift kits is selected with intention, making sure that sourcing aligns with values and products will actually be used and kept out of a landfill. With personal touches like a custom-designed box or letter from your CEO our kits feel authentic because they are.

Your In-House Design Partner

Summit In House Design Partner

When you work with Summit, you’re not just purchasing a kit, you’re partnering with a full-service, in-house design agency and a team of proven subject matter experts. Our design team works hand-in-hand with you to translate your vision into something that is not only visually stunning, but also strategically aligned with your brand and goals for this new team member.

From Onboarding to Retirement: A Full Lifecycle Approach for the Journey

First impressions matter, but lasting engagement is the real goal. Summit is here to support the entire employee journey, from onboarding to retirement. Our solutions are designed to keep employees engaged, valued, and recognized at every stage. By building an intentional experience that begins with onboarding, we lay the foundation for long-term loyalty:

A study conducted by Bamboo HR found that when an employee feels that they had an effective onboarding experience, they’re 18 times more likely to feel committed to the company they’re working for. StrongDM.com

Start Strong. Stay Strong

Start Strong Stay Strong for Employee Journey

The employee onboarding journey starts long before the first team meeting or project task. It begins with how they are welcomed. Summit is here to give your onboarding experience that boost from mediocre to memorable.

Ready to create an onboarding experience that leaves a lasting impression? Let’s talk. Reach out today and start building a journey your employees will never forget.

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