This year at ASI Chicago, one of my goals was to find new and innovative marketing ideas to propose to our customers. I was overwhelmed by the number of creative products shown, which of course made my task of producing a short blog entry a bit of a challenge!
Of all the items that caught my eye, my favorite is the charger from PNY. It is an 8000mAh charger which provides a full charge on my android device in less than 3 hours. That fact by itself makes it an outstanding device! What’s more is the casing is made of leather which PNY can print a full color process logo on. It is a sharp item blank, but I think it looks stellar when you take advantage of the the 4 color process capability, as shown to the right.
The Charger Leash to the left was another electronic device I was drawn to at the show. If you are a frequent traveler, and are forever leaving your charger wire behind, this is something you need! An alarm will sound if this wire is too far away from your phone. This wire is MFI certified, so it will work for both Apple & most other electronic/android devices.
As previously mentioned, there were many items that caught my attention, but I only wanted to highlight my top 3 favorite products. With that being said, my final product review relates to personalizing items! How impressive would it look to enter a meeting of any size and be prepared with personalized meeting kits? You’ll not only grab the attention of your audience, but you’ll leave them with products that they are far more likely to hold onto for a greater period of time because of the personalization. It can be as simple as a single mug, or as complicated as a personalized gift bag with a blanket and notebook inside. The choice is yours!
If you have any interest in the items above, please contact either your Summit account manager or send an email to Marketing@summitmg.com and thank you for reading another edition of ‘Lara loves it!’.