WellStar Hospital Group wanted to distribute mother/baby kits to moms admitted into the postpartum unit. Summit Group was there to help by developing a package of onesies and insulated carafes that were placed in WellStar Cobb Hospital branded plastic bags for all of the new moms.
Each kit would not only function as a great gift for a new mom but also as a post discharge marketing tool for WellStar. The program was a success. Community awareness is so high that patients actually ask for their kits before distribution.
Interested in learning more about this project? CLICK HERE to read the full story.
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